GMOs Explanimated

April 2016
What I did
  • Research
  • Script
  • Illustration
  • Animation
The Situation

As consumers, we often see “Non-GMO” labels at the grocery store. This seems like a good thing, but without knowing exactly why, do we really want to pay more for this? To make things more complicated, claims and research on GMOs are contradictory and controversial.

The Solution

With this explanimation, I set out to learn more about GMOs and in turn present these findings in a simple, easy to understand way. This explanimation was created to help consumers understand what it means for a food to be genetically modified and the health and environmental consequences associated with these foods.


Estabrook, Barry. "GMOs: Are They Safe? What Are The Pros and Cons?" Eating Well, Web. 23 Mar. 2016.
Haumann, Barbara. "Organic and GMOs." Home. Organic Trade Association, n.d. Web. 23 Mar. 2016.
Robinson, Claire, Michael Antoniou, and John Fagan. GMO Myths and Truths: A Citizen's Guide to the Evidence on the Safety and Efficacy of Genetically Modified Crops and Foods. 3rd ed. London: Earth Open Source, 2015. Print.
"What Is a GMO?" The NonGMO Project RSS. Non GMO Project, n.d. Web. 23 Mar. 2016.

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